1. Confirm Historical Demand First
The absolute first step is to confirm demand by looking at historical contract awards. If an agency does not have a record of buying what you sell, they are generally not a viable target for a prime contract.
Look for past contract awards that match your specific NAICS codes (North American Industry Classification System) or Product and Service Codes (PSC). This data confirms the agency actually purchases your offering and validates the scale of that demand. If the data shows zero or negligible spending in your category, you should disqualify the agency immediately rather than wasting resources on further research.
